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Launching A Revamped Ecommerce Store On Magento Enterprise
Hancocks Confectionery, the UK’s leading sweets and chocolate wholesaler, have seen their business grow year-on-year, with 2014 being its best year yet. As the business is continuously expanding online and has seen significant growth over the past few years, it was time for a transition to a more powerful ecommerce platform. After working together since 2013, Williams Commerce was more than happy to help Hancocks relaunch their online trade store on Magento Enterprise.
Services: Magento Enterprise, UX Design, Integration
Rich Functionality
Hancocks chose Magento Enterprise as their preferred ecommerce platform of choice. The power of Enterprise gives Hancocks the ability to scale their sales with confidence, whilst attracting and retaining more customers with rich functionality including personalisation, improved on-site merchandising and powerful search capabilities to name but a few.
A Seamless Customer Experience
The new refreshed website design offers a new mega menu for easy browsing and a full screen experience for web visitors with bigger images and more products per row to enable busy trade buyers to buy in bulk efficiently and quickly.
Proteus Magento Enterprise Integration
Proteus ERP to Magento Enterprise integration provided Hancocks with seamless order processing integration. In addition Williams Commerce built a distributed order processing module to allow Hancocks to syncronise stock and orders with multiple debots allowing depots to pick ecommerce orders, and offer click and collect.
Mark Watson, Executive Chairman at Hancocks Confectionery Said:
“The latest evolution of our ecommerce site, is a combination of the need to improve overall site performance to cope with the increase in demand and the complexities of our fulfilment operation. We’ve also taken on board our customer’s feedback...
