Marketing

Subject lines are one of the most important things to consider when writing an email, they have a major effect on whether people bother to open the email or not. We’ve collated a handy list of helpful things to consider when writing the subject line for your customer email campaign.

The way social media is constantly changing is certainly exciting to examine. In Facebook’s case, each step is towards increasing monetisation of consumers. In recent years this was carried out via casual gaming.

Once your website is built, the hard work begins on marketing your website. Lead generation is an important part of any business marketing strategy.

LinkedIn is the largest social network focusing on business professionals with over 175 million users. It has grown to reach up to 28 million unique visitors a month, which is a 60.7% rise from last year’s 17.5 million.

With 2011 seeing 415 million PC sales being dwarfed by the 488 million smartphone sales, Microsoft’s reaction has been to release the new Windows® 8 operating system (OS). It looks to be an interesting consumer driven OS, but how exciting is this for the business world?

With newspapers facilitating people to sell their bits and bobs through an advert, the idea of a marketplace of traders is not a new one.

Tough economic times have placed segments of the retail industry under huge pressure.

Since its launch in February 2004, social networking giant, Facebook has reached a count of 1 Billion active users and annual revenue of US$3.71 billion. Despite Facebook’s stock market value dropping to $19 after an initial opening price of $38 back on 17th May, it remains a stronghold for the majority of the world’s social media activity.

With 20 million hours spent on Facebook every day in the UK, research has shown Facebook to be the second most visited website in the UK after Google.

Businesses ready to enter the world of search engine marketing are often confronted with a dizzying array of choices to make, quotes to collect and digest from a plethora of agencies with varying claims to fame.

Headlines from internetretailer.com yesterday suggested that smartphone users are now demanding faster speeds from mobile sites.