Williams Commerce, Magento Silver Solutions Partner, are proud to announce the launch of Hancocks Confectionery’s new and improved ecommerce website for trade customers, built with Magento Enterprise.
Hancocks Confectionery, the UK’s leading sweets and chocolate wholesaler, have seen their business grow year-on-year, with 2014 being its best year yet. As the business is continuously expanding online and has seen significant growth over the past few years, it was time for a transition to a more powerful ecommerce platform. After working together since 2013, Williams Commerce were more than happy to help Hancocks relaunch their online trade store on Magento Enterprise.
Read more about the Direct Commerce Partnership of the Year Award Williams Commerce won for their collaboration with Hancocks!
Hancock’s Executive Chairman Mark Watson says; “Our continued investment in our web presence and online marketing efforts reflect our serious commitment to the digital channel. Our customers appreciate that we are working hard to offer them more choice, more convenience and better service at every touch-point of our business.
The latest evolution of our ecommerce site, is a combination of the need to improve overall site performance to cope with the increase in demand and the complexities of our fulfilment operation. We’ve also taken on board our customer’s feedback over the past 18 months and used this as an opportunity to improve the design and functionality in order to continue delivering a fantastic online buying experience for our customers.”
Hancocks chose Magento Enterprise as their preferred ecommerce platform of choice. The power of Enterprise gives Hancocks the ability to scale their sales with confidence, whilst attracting and retaining more customers with rich functionality including personalisation, improved on-site merchandising and powerful search capabilities to name but a few.
Robert Williams, Managing Director of Williams Commerce, says; “Magento Enterprise offers a superb ecommerce solution for the Hancocks business. The Enterprise edition offers optimised speed and performance, complex distributed warehouse integration and will cope with increased demand whilst keeping a secure environment.”
The new refreshed website design offers a new mega menu for easy browsing and a full screen experience for web visitors with bigger images and more products per row to enable busy trade buyers to buy in bulk efficiently and quickly.
To learn more about the fantastic features of Magento Enterprise, don’t hesitate to contact Williams Commerce on 0116 3261116 or email [email protected].