Mailchimp alerted us recently that from 4th March 2017, the MageMonkey integration for the Magento 1 platform will no longer be supported and they are recommending all MageMonkey users to make the switch to Mailchimp for Magento to avoid disruptions to service.
Mailchimp for Magento integration looks pretty good, now including powerful ecommerce features such as product recommendations, abandoned cart automation and improved ecommerce endpoints that use API 3.0 to sync customer data to Mailchimp – enabling targeted emails to be sent, automate helpful product follow ups, win back inactive customers and recommend products that resonate with your customers.
With MailChimp for Magento, online retailers can;
- Send out in just a few clicks, personalized product recommendations to individual customers
- Use the preset customer lifecycle automation workflows to follow up with and re-engage your web users.
- Work on creating and sending out targeted campaigns, that helps get the right message, to the right customer at the right time!
- Measure ROI effectively by monitoring through Mailchimp’s robust campaign reports.
Interested in learning more?