We are in the business of Search Engine Marketing. We can provide you with proof that we achieve profitable search engine positions that meet your business needs. We don’t expect you to take only our word for it that we deliver sales for businesses, we want you to read our customers case studies to understand more how we go about generating sales and leads.
SEO is a constant battle to please search engines in the different ways that they determine how high a website should appear for certain results. Google uses what is called a ‘spider’ that literally crawls through website after website, finding out all of the information that it needs in order to properly analyse a website.
One way in which SEO works to please search engines is by optimising certain words that are referred to as ‘keywords’. Keywords should be words that you want your website to come up for in search engine results, for example Halloween fancy dress for a fancy dress company, as Halloween is undoubtedly the high point for fancy dress sales in a year.
Some websites will pay companies for links but this is improper practice because of what these links cause. Paid links are just a link in a piece of text that is written purely for the purpose of selling links, this is filling the internet with useless information and should not be used by any website that wishes to keep its place on page one.
If Google realises the links are paid for it will delete both the website with the links on and the websites that have paid for them. Good quality links can be gained through other means, such as reviewing products for other companies or writing newsworthy content for industry relevant news sites.
Williams Commerce provide a high quality SEO service to all of our customers, we analyse search data from around the world in order to advise you on which keywords would be best to use in order to optimise your website. And most importantly we are getting solid, tangible business results.